:root{--ink:#050d19;--ink-2:#091424;--panel:#0d1929;--line:rgba(255,255,255,.13);--line-dark:rgba(5,13,25,.14);--text:#f7f7f2;--muted:#a7b0bd;--paper:#f3f1e9;--dark-text:#111827;--accent:#ffb21a;--accent-bright:#ffd15a;--radius:18px;--container:1200px;--shadow:0 30px 80px rgba(0,0,0,.24)}
*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:92px}body{margin:0;overflow-x:hidden;background:var(--ink);color:var(--text);font-family:Inter,ui-sans-serif,-apple-system,BlinkMacSystemFont,"Segoe UI",sans-serif;font-size:16px;line-height:1.65;-webkit-font-smoothing:antialiased}body.menu-open{overflow:hidden}img{display:block;max-width:100%}a{color:inherit}button,a{-webkit-tap-highlight-color:transparent}h1,h2,h3,p{margin-top:0}h1,h2{font-weight:500;letter-spacing:-.04em;line-height:1.04}h1{max-width:760px;margin-bottom:28px;font-size:clamp(3.15rem,6.1vw,6.3rem)}h2{margin-bottom:0;font-size:clamp(2.45rem,4.4vw,4.6rem)}h3{line-height:1.2}.container{width:min(calc(100% - 48px),var(--container));margin-inline:auto}.section{position:relative;padding:120px 0}.section-light{background:var(--paper);color:var(--dark-text)}.sr-only{position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;border:0}.skip-link{position:fixed;top:12px;left:12px;z-index:100;padding:10px 16px;transform:translateY(-150%);background:var(--accent);color:var(--ink);font-weight:800;text-decoration:none}.skip-link:focus{transform:translateY(0)}.eyebrow{margin-bottom:24px;color:var(--accent);font-size:.75rem;font-weight:800;letter-spacing:.24em;text-transform:uppercase}.eyebrow.dark{color:#7c5000}.button{display:inline-flex;min-height:52px;align-items:center;justify-content:center;gap:14px;padding:14px 24px;border:1px solid var(--accent);border-radius:8px;background:var(--accent);color:#11100d;font-weight:800;line-height:1;text-decoration:none;transition:transform .2s ease,background .2s ease,border-color .2s ease}.button:hover{transform:translateY(-2px);background:var(--accent-bright);border-color:var(--accent-bright)}.button:focus-visible,a:focus-visible,button:focus-visible{outline:3px solid #fff;outline-offset:4px}.button-small{min-height:44px;padding:11px 18px}
.site-header{position:absolute;top:0;left:0;z-index:50;width:100%;border-bottom:1px solid var(--line)}.header-inner{display:flex;min-height:88px;align-items:center;justify-content:space-between;gap:36px}.brand{display:inline-flex;width:190px;height:54px;align-items:center;overflow:hidden}.brand img{width:190px;height:auto}.primary-nav{display:flex;align-items:center;gap:34px}.primary-nav>a:not(.button){color:#c7ced7;font-size:.89rem;text-decoration:none;transition:color .2s ease}.primary-nav>a:not(.button):hover{color:#fff}.menu-toggle{display:none;width:44px;height:44px;padding:10px;border:1px solid var(--line);border-radius:8px;background:transparent}.menu-toggle span:not(.sr-only){display:block;height:2px;margin:5px 0;background:#fff}
.hero{position:relative;min-height:820px;overflow:hidden;padding:170px 0 92px;background:radial-gradient(circle at 76% 38%,rgba(255,178,26,.14),transparent 27%),linear-gradient(115deg,#06101c 0%,var(--ink) 65%)}.hero:after{position:absolute;right:-180px;bottom:-180px;width:640px;height:640px;border:1px solid rgba(255,178,26,.1);border-radius:50%;content:""}.hero-glow{position:absolute;top:18%;left:-230px;width:540px;height:540px;border-radius:50%;background:rgba(255,178,26,.05);filter:blur(70px)}.hero-grid{position:relative;z-index:2;display:grid;align-items:center;grid-template-columns:minmax(0,1.08fr) minmax(420px,.92fr);gap:60px}.hero-copy{padding-top:28px}.hero-intro{max-width:690px;margin-bottom:24px;color:#b9c0ca;font-size:1.08rem}.signature-line{max-width:570px;margin-bottom:32px;color:#fff;font-size:1.04rem;font-weight:700}.hero-media{position:relative;min-width:0}.hero-media-frame{position:relative;min-height:560px;overflow:hidden;border:1px solid rgba(255,255,255,.13);border-radius:50% 50% 46% 54%/44% 38% 62% 56%;background:#050d19;box-shadow:0 0 100px rgba(255,178,26,.08)}.hero-media-frame:after{position:absolute;inset:0;z-index:2;background:radial-gradient(circle,rgba(255,178,26,.025),transparent 38%,rgba(5,13,25,.16) 66%,rgba(5,13,25,.86));content:"";pointer-events:none}.hero-poster,.hero-video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:center;filter:brightness(.94)}.hero-poster{z-index:0;transition:opacity .2s ease}.hero-video{z-index:1}.hero-media-frame.is-playing .hero-poster{opacity:0}
.split-layout{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,.86fr);gap:110px}.sticky-heading{align-self:start;position:sticky;top:130px}.prose-block{font-size:1.04rem}.prose-block p{margin-bottom:21px}blockquote{margin:40px 0;padding:28px 0 28px 30px;border-left:4px solid var(--accent);font-size:clamp(1.4rem,2.3vw,2rem);font-weight:700;line-height:1.35}.bold-close{font-weight:800}.section-heading.centered{margin-inline:auto;text-align:center}.section-heading.wide{max-width:950px}.intro-copy{color:var(--muted)}.section-light .intro-copy{color:#4b5563}.centered .intro-copy{max-width:740px;margin:30px auto 0}.centered .intro-copy p{margin-bottom:11px}
.keyword-example{background:linear-gradient(180deg,var(--ink),#081422)}.strategy-visual{margin-top:68px;padding:34px;border:1px solid rgba(255,255,255,.15);border-radius:var(--radius);background:linear-gradient(145deg,rgba(17,31,49,.95),rgba(6,16,29,.98));box-shadow:var(--shadow)}.visual-topline{display:flex;align-items:center;justify-content:space-between;gap:20px;padding-bottom:23px;border-bottom:1px solid var(--line)}.visual-topline p{margin:0;color:#fff;font-size:.78rem;font-weight:800;letter-spacing:.15em}.visual-topline span{padding:5px 9px;border:1px solid rgba(255,178,26,.35);border-radius:100px;color:var(--accent);font-size:.69rem;text-transform:uppercase}.flow-label{margin:30px 0 16px;color:#7e8b9b;font-size:.69rem;font-weight:800;letter-spacing:.2em;text-align:center}.keyword-clusters{display:grid;grid-template-columns:repeat(6,1fr);gap:12px}.keyword-cluster{grid-column:span 2;min-height:170px;padding:20px;border:1px solid var(--line);border-radius:11px;background:rgba(255,255,255,.035)}.keyword-cluster:nth-child(4){grid-column:2/span 2}.keyword-cluster h3{margin-bottom:16px;color:#eef1f4;font-size:.88rem;font-weight:700}.chips{display:flex;flex-wrap:wrap;gap:7px}.chips span,.mini-chips span{padding:7px 9px;border:1px solid rgba(255,178,26,.22);border-radius:5px;background:rgba(255,178,26,.08);color:#ffd474;font-size:.73rem;line-height:1.25}.flow-arrow{display:flex;height:52px;justify-content:center}.flow-arrow span{position:relative;width:1px;height:38px;background:linear-gradient(var(--accent),transparent)}.flow-arrow span:after{position:absolute;left:-4px;bottom:0;width:8px;height:8px;border-right:1px solid var(--accent);border-bottom:1px solid var(--accent);content:"";transform:rotate(45deg)}.flow-arrow.compact{height:40px}.audience-field{display:grid;max-width:590px;margin:0 auto;grid-template-columns:repeat(8,1fr);gap:15px 25px}.audience-field span{aspect-ratio:1;border:1px solid rgba(255,208,101,.4);border-radius:50%;background:radial-gradient(circle at 50% 36%,var(--accent) 0 14%,transparent 15%),linear-gradient(transparent 50%,rgba(255,178,26,.18) 51%);box-shadow:0 0 14px rgba(255,178,26,.12)}.audience-result{display:grid;width:fit-content;margin:0 auto;align-items:center;grid-template-columns:auto auto;gap:0 13px;padding:16px 22px;border:1px solid var(--accent);border-radius:8px;background:rgba(255,178,26,.08)}.audience-result>span{grid-row:span 2;width:14px;height:14px;border-radius:50%;background:var(--accent);box-shadow:0 0 16px var(--accent)}.audience-result strong{font-size:.85rem;letter-spacing:.13em}.audience-result small{color:var(--muted)}
.strategies-section{background:#07111e}.heading-row{display:grid;align-items:end;grid-template-columns:1.25fr .75fr;gap:80px}.heading-row .intro-copy p{margin-bottom:11px}.strategy-grid{display:grid;margin-top:72px;grid-template-columns:repeat(3,1fr);border-top:1px solid var(--line);border-left:1px solid var(--line)}.strategy-card{position:relative;min-height:290px;padding:44px 34px 36px;border-right:1px solid var(--line);border-bottom:1px solid var(--line);background:linear-gradient(145deg,rgba(255,255,255,.025),transparent)}.strategy-card:before{display:block;width:42px;height:2px;margin-bottom:35px;background:rgba(255,178,26,.72);content:""}.strategy-card.featured{background:linear-gradient(145deg,rgba(255,178,26,.12),rgba(255,255,255,.02))}.strategy-card h3{max-width:270px;margin-bottom:22px;font-size:1.32rem;font-weight:600}.strategy-card p{max-width:310px;color:#9ba6b5;font-size:.92rem;line-height:1.72}
.dark-heading{color:var(--dark-text)}.comparison-grid{display:grid;margin-top:66px;grid-template-columns:.9fr 1.1fr;align-items:stretch;box-shadow:0 28px 70px rgba(15,23,42,.12)}.comparison-card{min-height:600px;padding:50px}.comparison-card.traditional{border:1px solid rgba(17,24,39,.12);border-top:4px solid #a5abb1;background:#e7e6e0;color:#464d56}.comparison-card.custom{position:relative;z-index:1;border-top:4px solid var(--accent);background:linear-gradient(145deg,#0c192a,#07111e);color:#fff;box-shadow:-18px 0 45px rgba(5,13,25,.18)}.comparison-label{min-height:94px;margin-bottom:34px;padding-bottom:24px;border-bottom:1px solid rgba(17,24,39,.13)}.custom .comparison-label{border-color:rgba(255,255,255,.15)}.comparison-kicker{margin-bottom:8px;color:#525962;font-size:.72rem;font-weight:900;letter-spacing:.14em;text-transform:uppercase}.custom .comparison-kicker{color:var(--accent)}.comparison-label span{display:block;color:#777e86;font-size:.82rem;font-weight:700}.custom .comparison-label span{color:#fff;font-size:.9rem}.comparison-card h3{margin-bottom:25px;font-size:2rem;font-weight:500}.comparison-card p:not(.comparison-kicker){max-width:470px;color:#616770}.comparison-card.custom p:not(.comparison-kicker){color:#b9c1cb}.dropdown-demo{display:flex;margin-top:45px;align-items:center;justify-content:space-between;padding:16px;border:1px dashed rgba(17,24,39,.2);border-radius:6px;background:rgba(255,255,255,.22);color:#777e86;font-size:.85rem}.mini-chips{display:flex;margin-top:45px;flex-wrap:wrap;gap:8px}
.process-section{background:radial-gradient(circle at 88% 38%,rgba(255,178,26,.1),transparent 30%),var(--ink)}.process-lead{max-width:300px;margin:0;color:var(--accent);font-weight:700}.process-grid{display:grid;margin-top:80px;grid-template-columns:repeat(3,1fr)}.process-grid article{position:relative;min-height:350px;padding:38px 40px 38px 0;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}.process-grid article:not(:last-child){margin-right:38px;border-right:1px solid var(--line)}.step-number{display:block;margin-bottom:82px;color:var(--accent);font-size:.75rem;font-weight:800;letter-spacing:.16em}.process-grid h3{font-size:1.65rem;font-weight:500}.process-grid p{color:#98a4b4;font-size:.91rem}.process-close{margin:35px 0 0;color:#fff;font-size:1.15rem;font-weight:700;text-align:center}
.enterprise-section{overflow:hidden;background:linear-gradient(110deg,#0c1827,#060f1b)}.enterprise-section:before{position:absolute;right:-130px;bottom:-220px;width:580px;height:580px;border:1px solid rgba(255,178,26,.14);border-radius:50%;content:"";box-shadow:inset 0 0 100px rgba(255,178,26,.05)}.enterprise-grid{display:grid;grid-template-columns:1.05fr .75fr;gap:120px}.enterprise-copy{position:relative;z-index:2;padding-top:44px}.enterprise-copy p{color:#aeb7c2}.intelligence-list{padding:22px 0;border-top:1px solid var(--line);border-bottom:1px solid var(--line);color:#fff!important;font-weight:700}.enterprise-close{margin-top:40px;color:var(--accent)!important;font-size:1.28rem;font-weight:800}
.final-cta{background:var(--accent);color:var(--ink);text-align:center}.final-cta-inner{max-width:900px}.final-logo{width:190px;height:auto;margin:0 auto 34px}.final-cta h2{font-size:clamp(3rem,6vw,6rem)}.final-copy{max-width:660px;margin:36px auto 30px}.final-copy p{margin-bottom:8px}.dark-button{border-color:var(--ink);background:var(--ink);color:#fff}.dark-button:hover{border-color:#18283b;background:#18283b}.final-signature{margin:30px 0 0;font-weight:800}
.site-footer{padding:74px 0 30px;border-top:1px solid var(--line);background:#040b14}.footer-main{display:grid;padding-bottom:64px;grid-template-columns:2fr 1fr 1fr;gap:70px}.footer-brand img{width:220px;height:auto;margin-bottom:18px}.footer-brand p{color:#8793a2}.footer-links{display:flex;flex-direction:column;align-items:flex-start;gap:9px}.footer-links p{margin-bottom:9px;color:#fff;font-size:.75rem;font-weight:800;letter-spacing:.14em;text-transform:uppercase}.footer-links a{color:#8e99a8;font-size:.88rem;text-decoration:none}.footer-links a:hover{color:var(--accent)}.footer-bottom{display:flex;padding-top:25px;border-top:1px solid var(--line);justify-content:space-between;color:#697586;font-size:.78rem}
@keyframes drift{from{transform:rotate(-2deg) scale(.98)}to{transform:rotate(3deg) scale(1.03)}}
@media(max-width:980px){.section{padding:95px 0}.hero{min-height:auto}.hero-grid,.split-layout,.heading-row,.enterprise-grid{grid-template-columns:1fr;gap:55px}.hero-media{max-width:620px;margin-inline:auto}.sticky-heading{position:static}.strategy-grid{grid-template-columns:repeat(2,1fr)}.keyword-clusters{grid-template-columns:repeat(2,1fr)}.keyword-cluster,.keyword-cluster:nth-child(4){grid-column:auto}.keyword-cluster:last-child{grid-column:1/-1}}
@media(max-width:760px){html{scroll-padding-top:74px}.container{width:min(calc(100% - 34px),var(--container))}.section{padding:58px 0}h1{font-size:clamp(2.65rem,11.5vw,3.25rem);line-height:1.03}h2{font-size:clamp(2.25rem,10.5vw,3.6rem)}.header-inner{min-height:74px}.brand,.brand img{width:158px}.menu-toggle{display:block}.primary-nav{position:fixed;top:74px;right:0;bottom:0;left:0;display:flex;visibility:hidden;padding:38px 24px;align-items:stretch;flex-direction:column;gap:5px;transform:translateX(100%);background:rgba(5,13,25,.98);opacity:0;transition:transform .25s ease,opacity .25s ease,visibility .25s ease}.primary-nav.is-open{visibility:visible;transform:translateX(0);opacity:1}.primary-nav>a:not(.button){padding:16px 0;border-bottom:1px solid var(--line);color:#fff;font-size:1.15rem}.primary-nav .button{margin-top:18px}.hero{padding:125px 0 48px}.hero-grid{gap:40px}.hero-copy{padding:0}.hero-media-frame{min-height:420px}.strategy-visual{margin-top:38px;padding:20px 16px}.visual-topline{align-items:flex-start;flex-direction:column}.keyword-clusters,.strategy-grid,.comparison-grid,.process-grid,.footer-main{grid-template-columns:1fr}.keyword-cluster,.keyword-cluster:nth-child(4),.keyword-cluster:last-child{grid-column:1}.audience-field{grid-template-columns:repeat(6,1fr);gap:12px 17px}.audience-field span:nth-child(n+13){display:none}.strategy-grid{margin-top:50px;border-left:0}.strategy-card{min-height:auto;padding:34px 28px 30px;border-left:1px solid var(--line)}.strategy-card:before{margin-bottom:26px}.comparison-card{min-height:auto;padding:36px 27px}.comparison-card.custom{box-shadow:0 -10px 35px rgba(5,13,25,.18)}.comparison-label{min-height:0;margin-bottom:28px}.process-grid article{min-height:auto;padding:30px 0}.process-grid article:not(:last-child){margin-right:0;border-right:0;border-bottom:0}.step-number{margin-bottom:35px}.footer-main{gap:38px}.footer-bottom{align-items:flex-start;flex-direction:column;gap:8px}}
@media(max-width:430px){.hero-media-frame{min-height:350px}.audience-field{grid-template-columns:repeat(4,1fr)}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*:before,*:after{animation-duration:.01ms!important;animation-iteration-count:1!important;transition-duration:.01ms!important}.hero-video{display:none!important}.hero-poster{opacity:1!important}}